You are viewing
Designed Weight Watchers flagship apps to keep track of the food, fitness and weight. Grew 0 to 3 million downloads in 2 years.
Weight Watchers in partnership with Philips Electronics – we helped design and launch ActiveLink®, a wearable-device, sold 450,000 units in first year of production.
For Ogilvy Health, developed a new physician toolkit including AI chat bots to manage patient drug therapy and consumer advertising to drive awareness.
Developed brand campaign to physicians to promote Forest Laboratories' newest antihypertensive therapy. Use of real customer stories was basis for entire omnichannel campaign.
At Weight Watchers, designed a product roadmap approach based on how digital tools can keep customers engaged each day. This supercharged investment and organizational focus.
Developed a system of digital tools which enabled customers to take control of daily routines to better manage their weight loss efforts.
Developed new weight loss plan product, created digital experiences (apps, tools) and marketing campaign.
Developed barcode scanner app for Weight Watchers to calculate amount of POINTS® in a serving. Customers could add to their personal daily food tracker and include in their data.
Product promo video
View another industry:
